A consent management platform supports requesting, recording and communicating privacy choices to relevant website components. It differs from consent mode: Google documents consent mode as receiving consent status, not providing the banner that requests the choice.[1]
Check that changed or withdrawn choices actually affect measurement and advertising tags. A visible banner does not establish that. Test refusal and acceptance and explain purposes clearly; technical configuration alone does not establish that the legal conditions for processing are fulfilled.
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Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.