Original design manufacturer

In this sourcing context, an ODM supplies products based on an existing manufacturer design with agreed customisation options. This differs from developing a product to the customer's own specifications, a distinction made in HKTDC's trade guidance.[1]

Ask which modifications are possible and whether other buyers can purchase the same base product. Adding a logo does not automatically establish design exclusivity. Record design-use rights, components and permitted changes rather than basing differentiation on an unconfirmed supplier promise.