Affiliate marketing is an arrangement in which a partner can earn compensation for an agreed result, such as a purchase made through a referral link. Business.gov.nl describes affiliate links as links through which a creator receives money when someone makes a purchase.[1] The affiliate does not necessarily sell the goods or hold inventory.
A store should specify which purchases qualify, how referrals are identified and how cancellations or returns affect commission. Otherwise, it may reward revenue that subsequently disappears. Make the commercial relationship recognisable rather than presenting paid promotion as a wholly independent recommendation. An affiliate arrangement is also different from an unsolicited recommendation by an ordinary customer.
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Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.