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Demand forecasting

Demand forecasting estimates the quantity customers will require during a future period. It is an expectation, not observed sales or a guarantee that supply will be available.[1]

Interpret sales history alongside promotions, seasonality and stockouts. Low recorded sales while an item was unavailable do not establish low demand. Compare forecasts with subsequent outcomes and investigate persistent overestimation or underestimation.

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Sources

  1. What Is Inventory Management?

Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.