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Guest checkout

Guest checkout lets a customer order without first creating a persistent store account. Necessary order and delivery details are still required; guest does not mean anonymous.[1]

Make the option visible and consider offering an account after purchase. Repeated invitations during checkout can look compulsory. Test whether the entire purchase can be completed without setting a password.

Content updated:

Sources

  1. Checkout UX Best Practices 2026 – Baymard Institute

Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.