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Organic ranking

Organic ranking is a product's position in unpaid search or category results. It differs from an advertising placement and from a buy box selecting an offer for a product. Paid results must be distinguishable from ordinary results.[1]

Interpret a position within its query, filters and measurement context. Bol's overview relates product positioning to categories and filters.[2] Improvement for one search therefore does not establish better visibility everywhere or prove that ranking alone caused a sales change.

Content updated:

Sources

  1. Rules for online sales and purchases (web shop)
  2. Overview | Documentation preview

Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.