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Zoloo vs DeepCliq (2026)

Automated advertising for a share of revenue, or with Autopilot within a fixed subscription. Every DeepCliq value comes from deepcliq.ai or bol.

At a glance

  • Choose Zoloo if you want Autopilot to adjust your ads every night towards a goal you choose, as part of Zoloo Business (€39.95 per month, excl. VAT) or Enterprise, without a percentage of your ad revenue.
  • Choose DeepCliq if you want software to create and adjust your bol campaigns completely and are happy to pay a percentage of the ad revenue it generates.
FeatureZolooDeepCliq
AdsBusiness and EnterpriseAutopilot adjusts keywords and bids every night towards your goalYes, with machine learning and language models[3]
What it doesBusiness and EnterpriseCreates an automatic and an Exact campaign per product. Every night a search term that sold at least twice within your goal gets its own bid, a search term with 20 clicks and no sale is blocked, and the bid moves towards your goal by at most 20% per step. Every change is visible and can be undone.Creates campaigns and ad groups per EAN and books or blocks keywords automatically[3][1]
Channelsbol.combol NL and BE; Amazon in beta[1]
Pricing modelPart of Business €39.95 or Enterprise €69.95 per month (excl. VAT)Percentage of ad revenue via DeepCliq: 1.6% for one channel according to the calculator (incl. VAT); bol states 1.5%[2][3]
Free trial14 days free on every planAt least 6 weeks free from around €1,000 ad spend per month or more than 100 products[1][2]

DeepCliq data checked on 5 October 2026. Sources:

  1. deepcliq.ai
  2. deepcliq.ai/nl/pricing
  3. partnerplatform.bol.com/en/cpdp/deepcliq

Zoloo prices exclude VAT. All plans and features are on zoloo.co/pricing.

Our verdict

DeepCliq and Zoloo approach bol ads differently. DeepCliq creates campaigns per product, adjusts bids and keywords automatically and charges a percentage of the ad revenue it generates. Zoloo Autopilot creates two campaigns per product and adjusts keywords and bids every night towards your goal; Autopilot is part of Zoloo Business (€39.95 per month, excl. VAT) and Enterprise, without a percentage of your ad revenue.

Zoloo and DeepCliq at a glance

DeepCliq from Neural Search Labs specialises in automated advertising on bol.com. You choose which products (EANs) you want to advertise, after which DeepCliq creates campaigns and adjusts bids and keywords. Zoloo is a broader platform for bol.com sellers with Autopilot for Sponsored Products.

Prices side by side

DeepCliq charges a percentage of the ad revenue it generates, with no fixed or setup costs. The calculator on deepcliq.ai shows 1.6% for one channel, including VAT, and more for extra channels; bol states 1.5% on its partner platform. Zoloo Autopilot is part of Business (€39.95 per month) and Enterprise (€69.95 per month), excl. VAT, without a percentage of your ad revenue.

Where DeepCliq is strong

DeepCliq automates the work: campaigns per product, automatic bidding and booking or blocking keywords. You pay for results, and besides bol NL and BE, DeepCliq also works with Amazon, in beta. From around €1,000 ad spend per month or more than 100 products, you can use DeepCliq free for at least 6 weeks.

Where Zoloo is strong

With Zoloo you only set a goal and an amount per day. Every night Autopilot gives winning search terms their own bid, blocks search terms that only cost money and moves bids towards your goal by at most 20% per step. You see every change per product and can undo it, and one button stops everything. You test everything free for 14 days.

How we compared

We checked DeepCliq's homepage and pricing page and the DeepCliq page on the bol partner platform on 5 October 2026. Those sources state different percentages; we show both.

Frequently asked questions

What is the difference between Zoloo and DeepCliq?

DeepCliq and Zoloo approach bol ads differently. DeepCliq creates campaigns per product, adjusts bids and keywords automatically and charges a percentage of the ad revenue it generates. Zoloo Autopilot creates two campaigns per product and adjusts keywords and bids every night towards your goal; Autopilot is part of Zoloo Business (€39.95 per month, excl. VAT) and Enterprise, without a percentage of your ad revenue.

Is Zoloo better than DeepCliq?

Zoloo combines tools for bol.com sellers with self-paced courses and an active community. Compare the features and prices to see which platform suits you. DeepCliq is software from Neural Search Labs that creates and manages bol.com ads automatically, for a percentage of ad revenue.

What features does Zoloo offer compared to DeepCliq?

The table on this page shows, per feature, which Zoloo plan includes it and what DeepCliq says about it on its own website, with a link to the source. The full overview per plan is on the pricing page.

How much does Zoloo cost?

Zoloo Starter costs €29.95 per month (or €199 per year), Business €39.95 per month (or €299 per year), and Enterprise €69.95 per month (or €599 per year), excl. VAT. Every plan starts with a 14-day free trial. See current pricing at zoloo.co/pricing.

Can I try Zoloo for free?

Yes, all Zoloo plans (Starter, Business, and Enterprise) start with a 14-day free trial. There is no permanently free plan: you choose a plan when you start, and it continues after the trial unless you cancel.

How do I switch from DeepCliq to Zoloo?

Every Zoloo plan starts with a 14-day free trial, so you can use DeepCliq and Zoloo side by side first. After that you choose a monthly or yearly subscription; a monthly subscription can be cancelled each month.

Who is Zoloo for, and who is DeepCliq for?

Zoloo combines tools for bol.com sellers with self-paced courses and an active community. Compare the features and prices to see which platform suits you. DeepCliq is software from Neural Search Labs that creates and manages bol.com ads automatically, for a percentage of ad revenue.

How and when can I cancel my Zoloo subscription?

You cancel from your account, with no cancellation fees. Monthly plan: cancel up to 1 day before the end of the current month. Yearly plan: cancel up to 1 month before renewal. After cancelling you keep using Zoloo until the end of your paid period.