Zoloo vs Pacvue (2026)
A retail media platform for brands and agencies next to a platform for bol.com sellers. Every Pacvue value comes from pacvue.com or bol.
At a glance
- Choose Zoloo if you are a seller on bol.com and want Autopilot to adjust your ads next to product research and store management, for a fixed price: Autopilot is part of Zoloo Business (€39.95 per month, excl. VAT).
- Choose Pacvue if you are a brand or agency managing ads at several retailers at once and want automation of bids and budgets.
| Feature | Zoloo | Pacvue |
|---|---|---|
| Ads | Business and EnterpriseAutopilot adjusts keywords and bids every night towards your goal | Automation of bids and budgets with rules and AI, also by time of day[1][3] |
| Who it is for | Sellers on bol.com | Large brands and agencies managing retail media at several retailers[1] |
| Retailers | bol.com | More than 100 retailers, including bol[2][1] |
| Sponsored Products on bol | Business and EnterpriseAutopilot adjusts keywords and bids every night towards your goal | Plan, activate and optimise campaigns[1] |
| Price per month | Starter €29.95, Business €39.95, Enterprise €69.95 (excl. VAT) | No prices published; demo on request[1][2] |
| Free trial | 14 days free on every plan | Not listed; demo on request[1] |
Pacvue data checked on 5 October 2026. Sources:
Zoloo prices exclude VAT. All plans and features are on zoloo.co/pricing.
Our verdict
Pacvue and Zoloo are aimed at different customers. Pacvue is made for large brands and agencies that manage retail media at more than 100 retailers, with automation of bids and budgets and insight into Share of Voice. Zoloo is made for sellers on bol.com and combines product research and store management with Autopilot for your ads, starting with Zoloo Business at €39.95 per month (excl. VAT). Pacvue does not publish prices.
Zoloo and Pacvue at a glance
Pacvue is a retail media platform for large brands and agencies. It manages ads at more than 100 retailers, including Sponsored Products on bol. Zoloo is a platform for sellers on bol.com with product research, store management and Autopilot for Sponsored Products.
Prices
Pacvue does not publish prices; you request a demo. Zoloo Autopilot is part of Business (€39.95 per month) and Enterprise (€69.95 per month), excl. VAT, and you test free for 14 days.
Where Pacvue is strong
Pacvue automates bids, budgets and bulk changes with rules and AI, can adjust bids by time of day and shows Share of Voice, keyword competition and category performance. If you work with several retailers, you manage everything in one place.
Where Zoloo is strong
Zoloo is made for the seller on bol.com. You choose a goal and an amount per day, and Autopilot adjusts keywords and bids every night. You see every change per product and can undo it, next to product research and store management in the same subscription.
How we compared
We checked Pacvue's bol page and homepage and the Pacvue page on the bol partner platform on 5 October 2026. The sources are listed below the table.
Frequently asked questions
What is the difference between Zoloo and Pacvue?
Pacvue and Zoloo are aimed at different customers. Pacvue is made for large brands and agencies that manage retail media at more than 100 retailers, with automation of bids and budgets and insight into Share of Voice. Zoloo is made for sellers on bol.com and combines product research and store management with Autopilot for your ads, starting with Zoloo Business at €39.95 per month (excl. VAT). Pacvue does not publish prices.
Is Zoloo better than Pacvue?
Zoloo combines tools for bol.com sellers with self-paced courses and an active community. Compare the features and prices to see which platform suits you. Pacvue is a retail media platform for large brands and agencies that manages ads at more than 100 retailers, including Sponsored Products on bol.
What features does Zoloo offer compared to Pacvue?
The table on this page shows, per feature, which Zoloo plan includes it and what Pacvue says about it on its own website, with a link to the source. The full overview per plan is on the pricing page.
How much does Zoloo cost?
Zoloo Starter costs €29.95 per month (or €199 per year), Business €39.95 per month (or €299 per year), and Enterprise €69.95 per month (or €599 per year), excl. VAT. Every plan starts with a 14-day free trial. See current pricing at zoloo.co/pricing.
Can I try Zoloo for free?
Yes, all Zoloo plans (Starter, Business, and Enterprise) start with a 14-day free trial. There is no permanently free plan: you choose a plan when you start, and it continues after the trial unless you cancel.
How do I switch from Pacvue to Zoloo?
Every Zoloo plan starts with a 14-day free trial, so you can use Pacvue and Zoloo side by side first. After that you choose a monthly or yearly subscription; a monthly subscription can be cancelled each month.
Who is Zoloo for, and who is Pacvue for?
Zoloo combines tools for bol.com sellers with self-paced courses and an active community. Compare the features and prices to see which platform suits you. Pacvue is a retail media platform for large brands and agencies that manages ads at more than 100 retailers, including Sponsored Products on bol.
How and when can I cancel my Zoloo subscription?
You cancel from your account, with no cancellation fees. Monthly plan: cancel up to 1 day before the end of the current month. Yearly plan: cancel up to 1 month before renewal. After cancelling you keep using Zoloo until the end of your paid period.