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Search demand

Search demand is interest expressed through searches for a topic or product. Search volumes or trend data can help examine it for a particular platform, geography and period.[1] Searches are not units sold: people may compare options, seek information or repeat the same query.

For a proposed assortment, examine specific buying questions and recurring patterns rather than one broad popular phrase. Identify whether the source provides absolute counts, rounded estimates or a relative index. This avoids presenting a rising search trend as guaranteed sales revenue.

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Sources

  1. Planning and conducting market and customer research | Business Queensland

Compiled with AI assistance using public sources. General explanation, not individual legal or tax advice. Describing a concept does not mean Zoloo offers it as a feature.